The Estate Agent Who Speaks Because They Imagine They Have To.
The herd, the algorithm, and the difference between noise and voice Walk into any real estate confer...
IPSA Kind Of Magic: More Than Just A Members Day
Every year, IPSA Members Day gives us the opportunity to step away from our desks, meet colleagues f...
The Consequences of Being Worth Knowing.
Potential · Part 5 of 5 We've measured competence's ceilings, watched competition eat its players, f...
The Angel in the Marble.
Potential · Part 4 of 5 Character has no ceiling. Fine. But limitless raw material is just a quarry ...
Property Matters: Andy Burnham and the Future of Stamp Duty
For many people buying a home, Stamp Duty is simply accepted as another cost that comes with moving....
The Asset With No Ceiling.
Potential · Part 3 of 5 Competence is capped by time, teachers, and the photocopier. Competition is ...
A Game With No Referee.
Potential · Part 2 of 5 Where Breaking The Rules Goes Unpunished. Last time I showed you competence'...
The Ceiling You Paid For.
Potential · Part 1 of 5 Every agent is told the same thing: your potential lives in your skills. Sha...
The Gate is Not the Fix.
Character Over Commodity A luxury brokerage CEO just made my argument for me, then walked straight p...
Becoming, Not Targeting.
The Attraction Series · Part Two Somewhere in every training program, there's a worksheet. It asks y...
The Broadway Show
Here's the transcript of a video post from #realestate coach, Ricky Carruth. I'm almost lost for wor...
Bees Don't Chase Flowers
A worker bee lives for about six weeks. In that time, it will visit thousands of flowers, because th...
Cladding Matters: Is Greenwich Facing Its Hillsborough Moment?
The proposed Hillsborough Law has once again put the spotlight on one of the most important principl...
The Things We Think And Do Not Say.
A Personal Essay I've spent years telling agents that character isn't installed, it's uncovered. The...
If You Want It, Come And Get It.
If You Want It, Come and Get It · Part 5 of 5 Underneath every cold call, every wide net, every fee ...
When Referral Fees Come Before Clients
Buying or selling a home is one of the biggest financial decisions most people will ever make. When ...
Not For Everyone - On Purpose.
If You Want It, Come and Get It · Part 4 of 5 Attraction has a twin the industry never mentions: rep...
Build On Land You Own.
If You Want It, Come and Get It · Part 3 of 5 So you've turned the ship: attraction, not interruptio...
IPSA Kind Of Magic: The Future of the CON29
When people talk about the future of property searches, the conversation often turns to technology.A...
The Lighthouse Is Not Lazy
If You Want It, Come and Get It · Part 2 of 5 The hustle industry has one defence against attraction...