Every industry that sells you competence is quietly selling you a lie: that if you just get good eno...

One of the great joys of IPSA Kind Of Magic over the last few years has been having the opportunity ...

The Brand Within Well? Are You? Playing small does not serve the world. Who are you not to be great?...

I've been transferring blogs from an old website, written five years ago, to The Brand Within websit...

For this week's Property Matters, Gareth Wax and Hamish McLay will be joined by Rowan Waller to ask ...

The Brand Within — Part 3 of 3 There is exactly one thing that fixes the Veracity Index problem, and...

The Brand Within — Part 2 of 3 Selling anything where trust is missing is inefficient. Not immoral f...

The Brand Within — Part 1 of 3 Estate agents and politicians sit at the bottom of the Veracity Index...

Part Five: The Coach's Business Model Needs the Gap Open. Tom Ferry, Tom Panos, Ricky Carruth. Diffe...

Part four: The Bill the Agent Actually Pays. An estateagent operating inside the gap doesn't get to ...

Part Three: The Agent Can't See it, But the Client Feels it. The agent walks out of the listing pres...

Part two: nobody profits from closing it. If the gap is that obvious, why does it survive contact wi...