Are You Playing By Their Rules? The online vs. high-street agency debate rumbles on. With both side...
Take a bow - your turn in the spotlight. In my dim and distant past, there was a saying: "Those th...
When vendors get the wrong estate agent. Something happens. Not, that the property doesn't sell. No...
Personal - Let me spell it out for you. P-E-R-S-O-N-A-L. That's the future of estate agency. Persona...
'Gym membership may be making you ill. It's not for everyone. The 'gym bunnies' are a certain breed....
An estate agent who loves being heard. Estate agency is full of people who want to be heard. Always...
Nobody cares? Everybody cares. "It's not about you, or your agency. Nobody cares." says my good frie...
Unfair advantage - would you take it? The answer seems a resounding NO. Not for any ethical reasons,...
You really should read this. You really should read this. You really should read this. You really sh...
Sell them something that they want to buy. 30 seconds that you will never get back. You've probably ...
Creating just another brand? Of course, that wasn't your intention. Your brand is synonymous with ev...
My estate agency is better than your estate agency. And bigger. We sell more homes. At a better pri...
Full-bodied Red? Or, house plonk? I've never been much of a wine drinker. In fact, aside from the oc...
Your problem will only get worse. Not enough 'leads'? No, that's not the problem. Finding it hard to...
What are you defending? And, your weapon of choice? They're out to steal your vendors. They're even...
Grasping for salvation? You're not alone. It's especially hard when almost every other agency appear...
It's always been you, my friend. Let's talk about you for a change. We've already heard that your es...
Why don't you like me, why don't you like me? "I could be brown, I could be blue, I could be violet ...
There are some things that you might want to unlearn. Things, that you currently believe to be true....
Don't think you have a Personal Brand? Think again. In recent news, U.S Democrat Governor of Virgini...
The Man & His Music - Advice From 'The Boss'. I've never been much of a fan. Despite the overwhelmin...
Don't take my word for it. Personal branding will be (make that, is right now) an essential part of ...
Is it a cunning plan, Baldrick? I don't know much - but I do know it's not a plan that will ever wor...
Would I miss you if your were gone? Seth Godin, of course. Who else? Nicolas Cole. Jay Acunzo. Berna...
Estate Agency - The Future You. You're an estate agent. Hard-working, conscientious, dependable, ch...
Stop Boring Me. A excellent book by Kathy Klotz-Guest. "Coming up constantly with a steady stream of...
Alter ego - Will the real estate agent show up? An interesting idea from writer, Tim Denning, on Me...
Advertising Has No Future - You Do. "Quality, value, style, service, convenience. Economy, savings,...