The Wonder Of You
You're great at what you do - congratulations, but it's not enough.
So are others. Some perhaps better, others possibly less so. But asking a potential client to compare something for which they are perfectly unsuited, yours and competitor's competence, is not a strategy that will move you forward.
Your super-power, your competitive advantage, unique selling point is within.
It's the Wonder of You.
The Brand Within.
So are others. Some perhaps better, others possibly less so. But asking a potential client to compare something for which they are perfectly unsuited, yours and competitor's competence, is not a strategy that will move you forward.
Your super-power, your competitive advantage, unique selling point is within.
It's the Wonder of You.
The Brand Within.
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