1 minute reading time
(59 words)
The Sum Is Greater Than The Parts.
Confusion – not only a song from Electric Light Orchestra, confusion is more seriously hindering the roll-out of Personal Brand. It’s such a terrible shame. I’ve disagreed with luminaries such as Seth Godin about the definition of Personal Brand. Reputation seems to be the go-to adjective, despite the glaring misnomer that Reputation is...
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